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6 Cents Is 6 Cents, but Time? That’s Something I once lived in rural France for half a year, in a region of southern Burgundy known to epicures for its fine cattle and wine. It was also known for being the French boondocks — we got the feeling from Parisian friends that they thought we were living somewhere vaguely akin to a suburb of Binghamton. Indeed, driving to the closest supermarket took close to half an hour, sometimes longer on the occasions when my husband and I realized, 10 minutes into the drive, that we’d forgotten our plastic bags and had to turn right around to get them. My husband and I weren’t particularly green at the time, which was seven years ago. Nor was anyone else in that rural part of France, as far as we could tell. What they were was frugal. “Everyone has porcupines in their pockets,” a neighbor there once told me — in other words, it really hurt to reach for their wallets. That mattered when it came to plastic bags, because you had to pay for them at the store. The store, E.Leclerc, was a sprawling emporium that sold household goods along with groceries — think Kmart, only with an entire aisle devoted to 23 varieties of yogurt. The store bags were plastic, but a thickish plastic, with sturdy handles. We always intended to put the empty ones back in the car for the next trip, but every once in a while, they were left behind in the pantry, and then we’d find ourselves in a bind. The bags were maybe 30 cents each, but it wasn’t just the financial hit that made us waste all that time turning around to go home. It was shame. You’d start loading your groceries onto the conveyor belt, and then would have to explain to the clerk that you’d forgotten your bags. She would grimace. For some reason, the bags had to be paid for in a separate transaction. This was slightly more laborious for her, and checkout time at E.Leclerc was a precise, even tense, exercise in speed. Our neighbors timed their grocery shops to the minute: By 11:45, the store was empty, with everyone at home cooking up whatever they’d just bought for lunch. So not only was the store clerk irritated, but the people in back of us were too. Tell the clerk you need to buy bags, and you would get the same reaction that people in New York do when they announce, in some grocery store express line, that they have to pay by check. Groaning, shifting of feet, loud, deliberate sighing. But it was not just the extra time it took that made those sighs so loaded, those groans so embarrassing. It was the knowledge that most likely, in that entire store, we were the only ones foolish enough to be shelling out $3 for bags that we had sitting around at home, empty, in some pile in the pantry. These were a frugal people, respectful of the porcupine. And we — well, we were Americans. 6 Cents Is 6 Cents, but Time? That’s Something I once lived in rural France for half a year, in a region of southern Burgundy known to epicures for its fine cattle and wine. It was also known for being the French boondocks — we got the feeling from Parisian friends that they thought we were living somewhere vaguely akin to a suburb of Binghamton. Indeed, driving to the closest supermarket took close to half an hour, sometimes longer on the occasions when my husband and I realized, 10 minutes into the drive, that we’d forgotten our plastic bags and had to turn right around to get them. My husband and I weren’t particularly green at the time, which was seven years ago. Nor was anyone else in that rural part of France, as far as we could tell. What they were was frugal. “Everyone has porcupines in their pockets,” a neighbor there once told me — in other words, it really hurt to reach for their wallets. That mattered when it came to plastic bags, because you had to pay for them at the store. The store, E.Leclerc, was a sprawling emporium that sold household goods along with groceries — think Kmart, only with an entire aisle devoted to 23 varieties of yogurt. The store bags were plastic, but a thickish plastic, with sturdy handles. We always intended to put the empty ones back in the car for the next trip, but every once in a while, they were left behind in the pantry, and then we’d find ourselves in a bind. The bags were maybe 30 cents each, but it wasn’t just the financial hit that made us waste all that time turning around to go home. It was shame. You’d start loading your groceries onto the conveyor belt, and then would have to explain to the clerk that you’d forgotten your bags. She would grimace. For some reason, the bags had to be paid for in a separate transaction. This was slightly more laborious for her, and checkout time at E.Leclerc was a precise, even tense, exercise in speed. Our neighbors timed their grocery shops to the minute: By 11:45, the store was empty, with everyone at home cooking up whatever they’d just bought for lunch. So not only was the store clerk irritated, but the people in back of us were too. Tell the clerk you need to buy bags, and you would get the same reaction that people in New York do when they announce, in some grocery store express line, that they have to pay by check. Groaning, shifting of feet, loud, deliberate sighing. But it was not just the extra time it took that made those sighs so loaded, those groans so embarrassing. It was the knowledge that most likely, in that entire store, we were the only ones foolish enough to be shelling out $3 for bags that we had sitting around at home, empty, in some pile in the pantry. These were a frugal people, respectful of the porcupine. And we — well, we were Americans. |
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